Lots of buzz out there.
The facts & thinking: We’re migrating products and innovations from the high-end Voodoo portfolio into various parts of HP’s portfolio. Integration into the larger HP means greater leverage of HP’s processes, partners, go-to market programs, distribution and infrastructure. This plan will allow more consumers broader access to the incredible products and technologies developed by this team. Rahul Sood, who continues to report to me as Voodoo CTO, blogged about this more than a month ago.
All of Voodoo is transitioning to HP’s broader infrastructure to gain better scale and efficiencies. This will include marketing, engineering and even manufacturing in Calgary, over time. (Blackbird and Omen desktops continue to be built in Calgary. The Envy notebook will continue to be manufactured in Asia.)
Are there layoffs? At times, there are downsizing moves in HP’s business units just as there are hiring moves. We’re always adjusting the work force to meet business needs and market dynamics. Is Voodoo immune from this practice? No, it is not.
Our products: We’re really excited about Envy, which just began shipping to customers. Omen won’t be far behind. And we have more Voodoo products coming, so stay tuned.
The bottom line: Voodoo’s limited size and focus on North America had limited its scale. We can now extend Voodoo’s reach and influence globally through HP’s extensive go-to-market resources.
Phil McKinney
VP and CTO PSG
Where's Rahul? Nursing a bad break from a bike accident. Don't expect him to do much typing for a while.
