Your Printer’s Calling: “Change Your Ink!”

If I installed the SureSupply app, I probably wouldn’t be in the fix I’m in right now. An app on my phone would’ve warned me that I was low on ink, tell me the kind of cartridge I’d need to buy and then tell me the closest place I could snag it. Instead, I need to go out to a store in the morning.

The Hidden Costs of Cheap Toner

There’s a lot that goes on between clicking “print” and holding your high-quality printed page. Today, HP Supplies Guys Thom Brown and Michael Borg take us under the hood of the printer to show how ink, toner and paper work with the printer to create good-looking, long-lasting prints.

The HP Ink Challenge: Are Ink Refills Worth It?

Though the HP Ink Challenge has concluded since our last update, my head still reels from the tremendous feedback and content we collected from our active group of challengers.  With each new challenge, participants were able to explore some of the pre-existing biases they may have had about remanufactured and refilled inks while learning more about the quality and value of Original HP inks. We found a group of people where almost half (47%) bought refill ink cartridges. And they quickly began to realize that it’s more than just saving a couple bucks per ink cartridge that matters.Want to hear about - and see - the results? Click on through!

HP Ink Challenge

Launched in September and led by yours truly, the HP Ink Challenge gives 102 participants from across the U.S. the opportunity to check out the importance of ink in printing. The “challengers” were given two HP Photosmart printers – one using Original HP ink and one using third-party refilled ink cartridges – and a series of materials to print. 

Tags: Challenge| HP| Ink| Print
Labels: Challenge| hp| Ink| Print
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