You know a good design when you see it. Whether it’s a product that works better, looks better or just effortless you use, you can spot brilliance. Well, one of the most prestigious design competitions in the world thought that highly of HP’s latest computers, giving nods to both the ENVY x2 hybrid PC and the sleek SpectreONE all-in-one desktop for excellence in design.
Both were honored with product design awards from the International Forum Design (iF) organization – based in Hamburg, Germany and widely recognized as the premier authority in design excellence since its founding in 1953. Other categories in the competition judge excellence in packaging design and communications design.
“The iF design awards mirror both current trends in design and the economic benefits delivered by well-designed products,” said iF jury members, which includes 49 internationally known design experts. “What began in the 1950s as a display of products for convention participants now draws submissions from 51 countries that are rich in quality and at the highest level of design.”
The ENVY x2 and SpectreONE were just two of more than 3,000 submissions among 16 categories for the product design award. In all, the iF jury extended 984 awards; 50 of those are gold awards – those honors will be announced during Munich Creative Business Week (MCBW) on February 22.
That’s just one organization. The Chicago Athenaeum Museum of Architecture and Design and The European Centre for Architecture Art, Design and Urban Studies also honored a slew of HP products with its 2012 GOOD DESIGN awards, including: The PhotoSmart 5510 and 7510 printers; ENVY 14 Spectre notebook; ENVY 15 notebook; ElitePad 900 Tablet; SpectreONE All-in-One PC; the ENVY 23; the ENVY 120 printer; the Z1 All-in-One Workstation; and the HP webcam HD 5210.
Good design is only the beginning, though. The iF and GOOD DESIGN honors capped off a great year for HP. I figured this is a good opportunity to both look back at everything we’ve done in 2012 as we look forward to what is in store for 2013. (I should also point out that I already wrote an HP 2012 year-in-review piece that you should check out)
There’s no question that the iF product design award for the ENVY x2 hybrid PC was cause for celebration in 2012. Our consumer notebook team also garnered many other awards and honors – not only for design, but also for delivering smart, portable computing products with the power and performance that today’s consumers want.
Let’s not forget that almost exactly a year ago to the day, the Spectre 14 won a Best of CES award for “Best PC” at the 2012 Consumer Electronics Show (CES). Yep, amongst all the Ultrabook models that flooded the show, our great glass Ultrabook stood way apart from the rest.
With the launch of ElitePad 900, HP delivered on its promise of a business-first tablet. It offers all the key flexibility and security features needed for enterprise. It also has polished lines and the Smart Jacket expandability that the press really latched onto when we first showed it off. It wasn’t just the press that found it unique.
For example, Emirates Airlines chose the ElitePad 900 for its new Knowledge-driven Inflight Service (KIS) – a personal concierge service for the airline’s premium customers. Emirates Airlines cabin staff will use the ElitePad 900 to track, update and store data on purchases and preferences of its elite business customers – literally taking service at 30,000 feet to a whole new level.
From product accolades to multiple mentions on “best of” lists, HP workstations and desktops were on fire in 2012. For example, the HP Z620 was named the top Desktop of 2012 on the annual CRN 2012 Products of the Year list.
That alone is pretty cool, but the HPZ620 was also included in the CRN test center’s list of 10 products they found to be “the best of the best” of 2012 – with editors calling it “the fastest PC we’ve ever seen” and also praising its design (“easy to service without tools”).
That was only the beginning of our workstation awards for 2012; we also received honors that included everything from the NAB 2012 Best of Show Black Diamond Award, Digital Video (April 2012) and the Labs Analyst’s Choice accolade from eWeek (April 2012), to Top 10 Tech rankings from Mashable in both February and April 2012. To top it off, our workstation/desktop team also won the Tech Innovators Award, CRN (October 2012).
We also introduced our latest line of award-winning HP Z Workstations and HP EliteBook Mobile Workstations. The powerful HP Z1 stood out, giving its users power without the tower. As the first all-in-one workstation with a 27-inch diagonal display, it garnered a lot of looks, but the ability to easily get inside the guts of an all-in-one PC and upgrade it? That’s awesome. Our customers love it and are gravitating more toward HP workstations and desktops – not only for computing power, but also because of our continued focus on innovation in areas important to them, like design and software.
Some support as well…
The HP Consumer Support Forum continued to provide exemplary service in 2012. We get that feedback from our customers every day, sure, but it’s also reflected in winning the prestigious 2012 Business-to-Consumer Forrester Groundswell award for “engaging and energizing experts for best customer support.”
The Forum is the way we connect with our customers online to exchange insights, tips and help them answer questions about HP technology quickly and easily. In fact, it’s our volunteer HP Experts – customers like you and me – who represent the heart of the Forum, giving customers answers to more than 50 percent of their questions. Pretty soon, we’re going into a lot more detail about our HP Experts on the blog. Stay tuned for that one.
Great products, increased market share
But the real feather in our 2012 cap was yet to come. In the second quarter of 2012, industry research firm IDC reported that, for the first time, HP is not only leading both U.S. market share in the desktop workstation category, but was also the global share leader during the same period.
The bottom line is that industry experts like what they’re seeing from our engineering department when it comes to the desktops, notebooks, printers, displays and more. Technology editors have also said our designs translate into “the most powerful, user-friendly machines in the pro production and post market.”
HP has a commitment to technology innovation that starts at the top with CEO Meg Whitman and has become increasingly evident in the products we bring to market every year. The year 2012 offered great examples of that innovation – just wait until you see what comes next.